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	<title>in business blog for successful entrepreneurs &#187; BSkyB</title>
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		<title>BSkyB numbers hit five-year high</title>
		<link>http://www.in-business.org.uk/bskyb-numbers-hit-five-year-high/</link>
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		<pubDate>Thu, 31 Jul 2008 09:25:44 +0000</pubDate>
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			<content:encoded><![CDATA[<p><strong>Broadcasting giant BSkyB today reported its highest level of new customers for five years in a sign that hard-pressed consumers are choosing to stay in and spend more on home entertainment. </strong></p>
<p>The pay-TV group posted a better-than-expected hike in net customer additions in its fourth quarter, at 92,000, taking total customers to 8.98 million. </p>
<p>It also revealed an improvement in customer loyalty as its rate of churn &#8211; those leaving the group &#8211; fell to 9.8 per cent, down from a peak of 13.7 per cent the previous year. </p>
<p>But BSkyB shares fell more than 4 per cent in early trade as it reported a 2 per cent drop in adjusted operating profits to £752 million in the year to June 30, which was slightly below market expectations. </p>
<p><a href="http://www.independent.co.uk/news/business/news/bskyb-numbers-hit-fiveyear-high-881701.html" target="_blank" rel="nofollow">News reported by The Independent</a></p>
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