Average gross margin

Customer lifetime value; lifetime value calculator and CLV calculation

A customer lifetime value calculator, CLV calculation in business marketing and why customer lifetime value is important.

The article includes the definition and meaning of customer lifetime value and includes examples and case studies.

How to determine the value of a customer and what are the benefits of knowing and understanding the value of your customers? Focusing on customer lifetime value or CLV is the silent competitive edge for businesses. And discover the importance of customer exit interviews.

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